On Screen Game Ads

Advertisers are getting more and more clever with their ad placements. To me it’s almost a game of “where can we stick the logo next?” but it’s also kind of brilliant. Taking something that gets lots of face time and putting ads on it. Brilliant and yet, so simple. I’m rambling, anyway, here are some ads I created for the games in the Brunswick Zone XL arcades. While the games aren’t being played, they’re flashing ads for our centers. These pieces were created in Illustrator and Photoshop.